Our Vision

Our vision is to help the community remove the barriers that prevent parents from raising healthy, thriving children.

We're building a movement of parents, carers and supporters to lobby governments and business for family-friendly workplaces, the best quality early learning and care, well resourced schools and a community that values children.

Who We Are

The Parenthood is a not for profit movement of Australian parents, carers and supporters. We represent thousands of mums, dads, grandparents and primary carers who want a voice in the issues that matter most to parents.

The Parenthood is led by a core team of staff and supported by a board of directors with extensive experience in digital campaigning, strategic communications, movement building and the big issues facing today's children. They take responsibility for The Parenthood's long-term strategy and financial governance.


  • To actively engage and mobilise parents – to provide the opportunities to have a voice and to play a part in the public debates and decisions that influence policies that affect the lives of parents and children.

  • To build a large movement of parents and primary carers who are advocates for issues related to children and families.

  • To be a lead voice on issues relevant to a majority of parents.

Values and ways of working

We hold the following values

  • Equity
  • Fairness
  • Integrity – encompassing accountability and transparency

The way we undertake all our work is

  • In the best interests of children and
  • inclusive of diversity


The Parenthood receives financial, in-kind and campaign support from the following organisations:


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